Strategic Communications

We work with clients to execute integrated communications strategies that are far-reaching and effective. We design and execute custom plans for clients managing financial, regulatory, organizing  and reputational challenges. We develop tactics, construct message and identify long-term solutions and opportunities. We write communications plans, marketing campaigns, media plans and advocacy initiatives that help you meet your strategic goals. 

Public Affairs and Advocacy

We develop strategic public relations campaigns to promote your work, advance your campaign, find support for your legislation, develop grassroots advocacy and tell audiences why it matters. We specialize in urban  and under-served communities and influencers that matter. When you demand action, Abundant creates the framework to get things done.

Special Events and Community Engagement

From concept, to design to success, we work with non-profits, faith-based institutions, artists, businesses and others to craft unique. exciting events that help you meet your fundraising, marketing or organizing goals. We develop unique and engaging community outreach programs to advance your message, create goodwill and deepen relationships. From workshops, to conferences, to galas, to sporting events and charitable causes, Abundant's special events will get people talking. 

Marketing and Brand Awareness

We turn up the volume for small business, entrepreneurs, artists, organizations and companies seeking meaningful relationships with African American consumers. We offer marketing solutions that celebrate, elevate, motivate--and increase revenue. Let us develop your next commercial, direct mail or electronic marketing campaign. We write, produce and develop broadcast quality content that is consistent with who you are, what you are and what you offer.

Crisis Communication and Reputation Management

Your name matters. Your brand matters. We work with clients to expertly manage reputation and crisis. We develop strategic campaigns to restore the public trust and protect our clients interests. We monitor social media, engage journalists, bloggers and thought leaders, and we reduce damage and restore your brand and credibility. 

Social Media and Digital Content

We help create and elevate our clients’ social media platforms by developing creative and exciting content that evokes action. We can improve upon what you already have by making your 21st century online spaces consumer friendly and media ready.  We write. We create. We produce results.